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Monitor competitor ad activity via Telegram using BrowserAct & Gemini

Brief

Turn your Telegram bot into a covert marketing intelligence tool! Send a brand name to the bot to scrape active ad campaigns, analyze strategy using AI, and receive a strategic scorecard with an "Advertise" or "Wait" verdict.

What does Monitor competitor ad activity do?

This workflow acts as a personal marketing intelligence analyst. It functions by:

  1. Command Parsing: An AI Agent analyzes your Telegram message to extract the brand name you want to spy on (e.g., "Nike").
  2. Scraping: BrowserAct executes a background search on ad libraries (like Facebook or Google) to find active campaigns for that specific brand.
  3. Strategic Analysis: A "Senior Marketing Analyst" AI reviews the data to count active ads, identify marketing hooks, and determine if the competitor is scaling.
  4. Reporting: Delivers a formatted HTML scorecard to Telegram with a final verdict (e.g., "ADVERTISE NOW" or "WAIT").

What data can you scrape from the target website ?

This template is designed to scrape and analyze:

  • Active Ad Count: The volume of ads currently running (a key indicator of scaling).
  • Ad Copy & Hooks: The actual text, headlines, and marketing angles being used.
  • Creative Types: Information on whether the brand is using video, images, or carousels.

How to use Monitor competitor ad activity ?

  • Credentials: Connect Telegram, BrowserAct, and Google Gemini in n8n.
  • BrowserAct Setup: Ensure the "Competitor Ad Activity Monitor" template is saved in your BrowserAct account.
  • Telegram Bot: Create a bot via BotFather and add the API token to your Telegram credentials.
  • Activate: Turn on the workflow.
  • Test: Send a message like "Check ads for Nike" to your bot to generate a report.

Why scrape the target website ?

Scraping ad libraries allows you to:

  • Gain Competitive Advantage: See exactly what your competitors are doing without manually clicking through ad libraries.
  • Spot Trends: Identify winning products or new marketing angles instantly.
  • Save Research Time: Automate the manual task of "spying" on other brands before launching your own campaigns.

Customization Options:

  • Adjust Logic: Modify the AI prompt to change how the verdict is calculated (e.g., prioritize video ads).
  • Add Sources: Update BrowserAct to scrape TikTok Creative Center or LinkedIn Ads.
  • Change Output: Send reports to a Slack channel instead of Telegram.

Requirements:

  • BrowserAct account (with "Competitor Ad Activity Monitor" template).
  • Telegram Bot Token.
  • Google Gemini account.
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